Learn New Words - 12

water poverty noun the inability to pay for water bills
Water poverty will become the new fuel poverty for an increasing number of households as scarcity of supply pushes up bills
[The Observer (UK broadsheet) 20 February 2011]

pound town noun a town whose high street is full of pound shops and other discount stores
Blackpool isn’t the only pound town. [BBC Radio 4 24 February 2011] 

fast following noun the practice of creating businesses by copying existing start-ups that have been successful
But most of the companies grabbing at Groupon’s coattails [...] are relying on a strategy called fast following — the idea that copying a blockbuster start-up yields fewer risks and potentially great rewards. [New York Times (US broadsheet) 10 March 2011] 

vampire filler noun a product using platelets from a person’s blood, used for cosmetic procedures to encourage collagen production and smooth wrinkles
Now a cosmetic treatment to fill in wrinkles or to plump up hollow cheeks is being marketed as a ‘vampire filler’ or a ‘vampire face-lift.’ [New York Times (US broadsheet) 3 March 2011] 

vampire face-lift noun a cosmetic procedure involving an injection of platelets from your own blood to encourage collagen production
He calls the procedure a “vampire face-lift” on one of his Web sites, though with some squeamishness about its sensationalism. [New York Times (US broadsheet( 3 March 2011]

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